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Perplexity AI Hits Back After Amazon Tries to Block Comet Tool

Key Takeaways

  • ​Perplexity AI said Amazon sent a legal demand to stop its Comet browser from helping users make purchases on Amazon’s site;
  • The AI firm argued that its tool benefits users and Amazon alike, while accusing Amazon of prioritizing ads over user convenience;
  • Amazon claimed Perplexity bypassed platform rules and that Comet worsens the shopping experience with poor recommendations.

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Perplexity AI Hits Back After Amazon Tries to Block Comet Tool

Perplexity has criticized Amazon after receiving a legal notice asking the company to stop users from making purchases through its artificial intelligence (AI) browser, Comet.

According to Perplexity, Amazon's message was forceful and aimed at shutting down a feature that helps users shop more easily.

The AI firm explained that its Comet Assistant lets people search for items and buy them on Amazon through a simple request.

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However, the company stated that Amazon demanded this function be removed.

Amazon’s aim appears to be limiting how external services interact with its platform.

Perplexity responded by questioning Amazon’s logic. The company argued that helping users complete purchases more smoothly should benefit Amazon.

Instead, Perplexity claimed that Amazon is more focused on showing ads and directing users to promoted products than on improving the shopping experience.

In response, Amazon said third-party tools should clearly state what they are doing and must respect whether a service wants to participate. Amazon claimed Perplexity did not act openly and was trying to work around its restrictions.

The company also said Comet harms the shopping experience by offering less helpful product suggestions that fail to tailor recommendations to the user and sometimes show slower shipping options.

Recently, Perplexity signed a multi-year license agreement with Getty Images. What is the goal of the deal? Read the full story.

Aaron S. Editor-In-Chief
Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era.
With close to a decade of experience in the FinTech industry, Aaron understands all of the biggest issues and struggles that crypto enthusiasts face. He’s a passionate analyst who is concerned with data-driven and fact-based content, as well as that which speaks to both Web3 natives and industry newcomers.
Aaron is the go-to person for everything and anything related to digital currencies. With a huge passion for blockchain & Web3 education, Aaron strives to transform the space as we know it, and make it more approachable to complete beginners.
Aaron has been quoted by multiple established outlets, and is a published author himself. Even during his free time, he enjoys researching the market trends, and looking for the next supernova.

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