Donald Trump’s Media Charts Course for Crypto Domination

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Donald Trump’s Media Empire Charts Course for Crypto Domination with 'TruthFi'

Written by Aaron S.,

Editor-In-Chief

Last Updated: November 22, 2024

Key Takeaways

TMTG’s "TruthFi" trademark hints at plans for digital wallets, crypto payments, and financial research tools;
The filing suggests TMTG aims to expand into the cryptocurrency sector while its primary focus remains Truth Social;
Trademark approval may take 12-18 months, leaving TMTG’s crypto ambitions in the early stages of development.

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Donald Trump’s Media Empire Charts Course for Crypto Domination with 'TruthFi'

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Trump Media and Technology Group (TMTG), the social media enterprise associated with Donald Trump, has signaled interest in entering the cryptocurrency sector through a recent trademark application for "TruthFi".

The trademark, filed on November 18 with the United States Patent and Trademark Office (USPTO), outlines a range of possible offerings. These include software designed for managing digital wallets and facilitating payments in both cryptocurrencies and fiat.

Additional details from the application highlight financial research tools, such as market data and analytics, along with custody services aimed at safeguarding financial assets for clients.

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Trademark attorney Josh Gerben, from Gerben Intellectual Property, shared insights about the filing in a November 21 post on X. Gerben speculated that the action indicates TMTG's plans to establish a cryptocurrency platform offering diverse financial services.

Despite these ambitious hints, the extent of TMTG's progress in the cryptocurrency domain remains unclear. Currently, the company focuses on managing Truth Social, a social media platform that has been its primary venture.

The timeline for trademark approval, as noted on the USPTO's website, involves an examination process for applications submitted earlier this year. This procedure typically takes between 12 and 18 months to complete, with potential delays due to its complexity.

While TruthFi showcases the growing intersection of technology and finance, not all digital innovations are without controversy. The creator of the famous "Just a Chill Guy" meme decided to take a stand against unauthorized uses tied to memecoins. What’s fueling this legal showdown? Read the full story.