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Steak 'n Shake Stays Loyal to Bitcoin, Cancels Ethereum Vote

Key Takeaways

  • ​Steak 'n Shake dropped its plan to accept Ethereum after Bitcoin supporters criticized the poll on X;
  • A poll posted by the company on October 11 showed slight support for ETH, but it was removed within hours;
  • Since adopting Bitcoin in May, the chain has seen a 15% sales boost, partly credited to Bitcoin users.

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Steak 'n Shake Stays Loyal to Bitcoin, Cancels Ethereum Vote

Steak 'n Shake has decided not to go ahead with plans to accept Ethereum ETH $4,081.94 as a form of payment.

This change in direction came after negative responses from its online followers, particularly those who support Bitcoin BTC $114,489.98 .

On October 11, the fast-food chain posted a poll on its X account asking if it should start accepting ETH. The poll attracted nearly 49,000 votes, with a slight majority in favor of the idea.

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However, within a few hours, the company took the poll down and stated it would stick with Bitcoin only. They said, "Poll suspended. Our allegiance is with Bitcoiners. You have spoken".

The company began accepting Bitcoin payments on May 16 at locations where it is legally allowed, including in the United States, France, Monaco, and Spain.

It later reported a 15% rise in sales for the third quarter compared to the same period the previous year. The increase was partially credited to the support it received from the Bitcoin community.

The idea of accepting ETH was not well-received by many Bitcoin supporters. Adam Simecka, the developer of Bitcoin wallet Manna, stated in a post on X that he would no longer visit the restaurant if Ethereum were added.

Despite the negative response, Ethereum co-founder Vitalik Buterin argued that crypto-friendly businesses do not need to try to serve every group and should focus on building strong support from a specific community.

Square, a payment service by Block Inc., recently launched a feature enabling small US businesses to accept Bitcoin at checkout. How does it work? Read the full story.

Aaron S. Editor-In-Chief
Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era.
With close to a decade of experience in the FinTech industry, Aaron understands all of the biggest issues and struggles that crypto enthusiasts face. He’s a passionate analyst who is concerned with data-driven and fact-based content, as well as that which speaks to both Web3 natives and industry newcomers.
Aaron is the go-to person for everything and anything related to digital currencies. With a huge passion for blockchain & Web3 education, Aaron strives to transform the space as we know it, and make it more approachable to complete beginners.
Aaron has been quoted by multiple established outlets, and is a published author himself. Even during his free time, he enjoys researching the market trends, and looking for the next supernova.

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