The burning of RB tokens will be available until June 20th.
Leading German footwear giant, Puma, has taken a step into the future with the unveiling of its innovative 3D Metaverse journey, called "Black Station."
The immersive digital platform has been described as an “experiential home” specifically tailored to facilitate product releases, offering unbounded accessibility to owners of Puma Pass non-fungible tokens (NFTs).
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Puma states that while "Black Station" offers everyone an opportunity for exploration, purchasing digital "Rulebreaker" sneakers and claiming two digital wearables is a privilege only extended to possessors of RB tokens, distributed exclusively to Puma Pass NFT holders. These RB tokens are trading at around 0.0125 Ether (ETH).
Regarding the matter, the developers noted:
If you do not own an RB token there is still so much to explore. Unkai, our city in the clouds, and Unter, our exhilarating club below, both are filled with mysteries to explore and collect.
RB token owners will be able to burn their tokens on "Black Station" from June 13th to 20th, a move that will open the gates of various product launches within the Metaverse.
Prospects for the platform include a range of events and NFT drops, as outlined in its roadmap.
While the experience will remain accessible until June 23rd, Puma has previously revealed its interest in exploring other blockchain options, despite eventually sticking with Ethereum. The company also allows the purchase of digital collectibles through traditional credit card payment, besides wallet connectivity and ETH usage.
It is worth recalling that in February 2022, Puma acquired an Ethereum Name Service domain and subsequently changed its Twitter name to Puma.eth. Around the same period, the company invested in feline-themed NFT collections, such as Gutter Cat Gang, Lazy Lions, Cool Cats NFT, and CatBlox.
Puma's leap into the Metaverse with "Black Station" demonstrates the rising wave of mainstream companies embracing blockchain technology and NFTs, signaling a new era of digital innovation.
