Anyword Review

Anyword, originally known as Keywee, was founded in 2013 to provide marketing services. Since then, it has started exploring AI-powered tools. In this Anyword review, it's important to highlight that the company has commenced utilizing artificial intelligence and providing software to help others with writing.

This application could prove useful in various situations. For reference, if you were to use another platform, such as Synthesia, which generates videos using AI-powered avatars, you could use Anyword to write a script. Another example would be the Fireflies software designed to transcript meetings. Therefore, you could utilize Anyword AI to compose action items.

What’s worth mentioning is that this platform is trusted by some other well-known companies, such as Amazon, Sony, or Outreach. As a result, highlighting the high level of quality and trust Anyword AI writer provides.

Verdict at a glance: Anyword is a high-quality writing assistant that is mainly designed for eCommerce purposes, for example, to help increase conversion rates. Hence, it might not be the best application for long-form content, but it can definitely offer top-notch ad copy or product descriptions. Anyword also provides features such as Performance Prediction, which can help you determine how likely your content is to bring in sales.

What is Anyword?

To gain a deeper understanding of how Anyword AI writer works, you need to know that under the hood, it utilizes natural language processing (NLP), social graphs, and machine learning (ML) models. NLP, through the combination of linguistic, statistical and AI methods, can be used either to determine the meaning of the text or even to produce a human-like response^[1].

When it comes to machine learning, Anyword AI specifically uses the supervised model, which, simply put, means that the developers use labeled datasets to train algorithms to predict outcomes and recognize patterns.

Now that we have a brief idea of how the software works, another important aspect to discuss in this Anyword review is the use cases. The platform provides a wide variety of ways to utilize the software, including blog posts, Amazon product descriptions, email copy, landing pages, and even a Facebook post generator.

That said, we will touch on this topic later when we get to the pros sections of this Anyword review. However, there are a few things left to mention, the first one being the paraphrasing tool. This feature can help you revamp and fine-tune existing copy, rephrase blog copy, or refine text based on instructions.

The last thing to mention in this chapter is the sentence rewriting and rewording tool. As you can imagine, it's quite similar to the paraphrasing feature. The tool works like this: Anyword reviews your existing content and spruces it up, whether you need an SEO-optimized blog post or a more engaging Facebook headline.

Anyword Review: PROS

Let’s continue this Anyword review on a good note by first looking at the positive things this platform has to offer and if it ticks off the requirements you have.

Wide Selection of Use Cases

As promised above, let’s touch on the topic of use cases a bit more. The application lets you generate an entire blog post in half the time it would usually take and turn a blank page into a brilliant content piece. This specific use case can prove especially useful if you are experiencing writer's block.

The majority of content creators have, at least once in their lifetime, met this hurdle and stared at an empty paper for hours without being able to come up with anything.

Anyword’s blog post generator can help you brainstorm your way through, and it doesn’t necessarily mean that it needs to write everything for you - actually, it’s quite the opposite. A smarter way to utilize this feature would be to make it help you and inspire you with new thoughts and ideas.

That said, this is only one of the use cases, and there are plenty more you can use for various purposes. You can also utilize Anyword to revamp and reword your content to keep it fresh and exciting. To be more specific, this platform provides a paraphrasing tool. With this feature, Anyword reviews your text and generates an alternative version that still retains the original meaning but presents it in a new way.

Additionally, if you only need the software to rephrase specific sections of your text to make them more concise and clear, it can also do that. Moreover, the tool will save you tons of time by generating multiple copy variations while ensuring that each one is unique. As a result, you can enhance your workflow and overcome writer’s block.

Another use case that Anyword offers is a text summarizer, which is perfect for condensing long articles into shorter summaries. The application also lets you decide what format you want your output to be generated in, such as paragraph, TL;DR versions, or keyword lists.

The last important use case to discuss is Anyword’s AI writer tool. This feature allows you to generate high-quality content for various purposes, including ad copy, blog posts, social media posts, and email copy. Anyword’s AI writer leverages other tools, such as Predictive Performance and Brand Voice, which you can read about in the following chapter.

Great Methods to Drive Marketing Results

If you have any experience writing and publishing content, you are likely to wonder how your article will perform, which could cause you a decent amount of stress. Luckily, in this Anyword review, we will examine one specific feature that can at least sort of help with this issue: Performance Prediction.

This tool does exactly what it sounds like - predicts the performance of your content before it even goes live. Anyword AI will give you a score that grades your copy variations based on their quality and conversion potential. To put it simply, the more likely your content is to bring in sales, the higher the results will be.

Moreover, along with the performance prediction, you will also receive a score panel that will display the following information:

• How many copy variations did Anyword analyze before providing you with the Predictive Performance score;
• Histograms that will display the age and gender demographics of the readers that might resonate with the text;
• Main emotions that are driving the content;
• What the text communicates to the audience (main offerings, features, pains, benefits, and call to action (CTA’s).

Another useful feature to discuss in this Anyword review is called Copy Intelligence. To give you a bit more context this tool is designed to help you figure out which words perform with which audiences to better scale your marketing success. This feature will help you increase performance and boost audience engagement on your website, ads, social, and email channels.

Furthermore, diving deeper into this Anyword review, we have the Brand Voice tool, which you can find on the majority of high-quality AI-powered writing platforms. It is a crucial component to have if you want your content to be authentic and consistent.

This feature works differently for each application, but since we are doing an Anyword review, it’s only natural that we’re going to explore how it works on this platform. Brand Rules is the first thing that needs to be mentioned since you will use them to tell the software what words are disallowed so it can replace them with approved company terms.

Copy Bank is the second part of the Brand Voice feature, where you will need to fill out key descriptions and project briefs. This will help you to ensure everyone on your team can quickly create content that matches your brand’s style and message. By standardizing information like company descriptions and key messages, Copy Bank makes it easier to maintain consistency.

Moreover, you will also have the ability to use the Custom Formula feature, which will let you create personalized templates for your brand. Setting specific guidelines and patterns will make sure that all your content follows a consistent style and tone. As a result, your team will have an easier time producing content that sounds like your brand.

The last feature left is called Target Audience, where you will need to define your ideal customers by specifying details like age, interests, and behaviors to help Anyword output text that will appeal to readers.

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Easy-To-Use Interface

Most of you reading this Anyword review have probably hoped to see the topic of the interface in the pros section. Fortunately, that is the case today. Let me begin by saying that this application provides a wide variety of integration options. A few examples include a Facebook page, Instagram account, LinkedIn, and Google ads, among other options.

Furthermore, the application also offers a Chrome extension, which can be a great addition for marketers since it seamlessly integrates with any AI tool, such as ChatGPT or Notion.ai. The add-on utilizes historical data and brand guidelines to generate high-performing brand-aligned content.

The extension also offers single-click copy improvements and is compatible with all websites, enabling the use of Anyword’s prompt templates on a wide array of platforms such as LinkedIn, Facebook, X, and Google Docs. Therefore, making the application more flexible.

That said, since we touched on the topic of templates, it’s crucial to mention that Anyword offers a Template Builder. This tool is designed to help you transform your team’s strategies, techniques, and insights. With this feature, writers can craft templates based on recurring content needs that can be seamlessly utilized and adapted by anyone in your company.

The step-by-step process should look something like this: first, define the purpose and key elements of the new design. Next, specify the intended use and adjust the input fields to fit their needs. Afterward, create content blocks with different styles and structures. Finally, publish and save the design of the new template.

Another aspect that makes the Anyword platform more user-friendly is that it supports over 30 different languages, including Swedish, French, German, Spanish, Italian, Polish, and Norwegian. As a result, the number of people who can utilize this application increases.

It can also prove useful if you were to use it with another AI-powered platform, such as Fireflies, which is designed to transcribe your meetings and can also support over 60 languages.

Additionally, Anyword offers Workspaces where you can keep your content organized. The application lets you create and select separate workspaces for your projects based on different products or services. Hence, if you have multiple different kinds of content you’d like to promote, this feature can come in handy.

The last thing to mention in this Anyword review is that the overall interface is beginner-friendly. You don’t have to worry about having trouble navigating the platform, as everything is made to provide intuitive navigation.

A Wide Array of Tools

The last pro that will be briefly discussed in this Anyword review is the wide selection of tools. The first one on the list is the feature called - Blog Wizard.

To give you more details, it’s an AI-driven tool designed to streamline content creation by using advanced algorithms to generate high-quality, SEO-optimized text. This tool also integrates my previously mentioned features like Predictive Performance and Brand Voice.

Furthermore, Anyword’s Blog Wizard allows users to output blog outlines, titles, and complete articles with minimal effort, while at the same time ensuring consistency and effectiveness. The tool also leverages data from top-performing marketing assets to enhance content quality, and its intuitive workflow makes it easy to produce relevant, audience-targeted text.

Anyword also provides users with a plagiarism detection feature to make them feel even more confident about the originality of their generated text, even though the platform was trained on over 2 billion ads across industries, and the chances of the software outputting already-existing copy is extremely low.

That said, this tool will scan your content and point out any areas that might be similar to something that is already on the internet.

The last tool we will briefly review is Website Automation. As the company itself stated, this feature is designed to personalize and optimize your website’s messaging to enhance conversion rates by 30%.

As a result, it eliminates the need for extensive A/B testing, which is also known as bucket testing, split testing, or controlled experiment, designed to evaluate user engagement or satisfaction with a new service, feature, or product^[2].

Moreover, the Website Automation tools use AI to create targeted messages for different audiences, ensuring consistent and engaging content from ads to landing pages.

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Anyword Review: CONS

Truth be told, when it comes to the shortcomings of Anyword, there aren't any major drawbacks to mention. That said, to provide you with a fully transparent Anyword review, it should be mentioned that the application is not perfect for outputting long-form content, as it lacks depth and flow.

Not Great With Long-Form Content

Initially, when you start generating, let's say, a new article via Blog Wizard, the maximum number of words you can request is 3,000, which can be a tad short for some. That said, fixing this isn't that hard since if the finalized output is too short for you, there is the choice to either extend it manually or use a feature called "Write with AI" that the software itself provides.

With this tool, you will have 3 options to choose from. The first one is “Continue writing”, which will do as it says - simply extend the text.

However, the issue with this option is that the longer you use it on the same content piece, the more irrelevant it will become since AI often has a hard time catching the whole theme of the text and figuring out how to properly make it longer. Hence, as you can imagine, this isn’t the best fix for this issue.

Another option this feature provides is "Continue writing with a prompt", which might be the best solution for the aforementioned drawback. The way that it works is that after Anyword reviews your instructions, it will have clear guidelines that will make the software stay within the topic and expand using only relevant topics.

The last option of this feature is for the application to generate text based on important information provided through two methods: a URL or a PDF file.

Lastly, as mentioned at the beginning of this chapter, this isn’t a really big issue and it already has a few possible solutions. Therefore, it shouldn’t really affect your daily workflow.

Anyword Alternatives

If you’d like to know how Anyword compares with other widely-used AI writing applications, you can find that information just below, which should help you form an even stronger opinion about this platform.

Anyword VS Jasper AI

Jasper and Anyword are platforms for creating high-quality content. Truthfully, comparing these applications is difficult since they are quite similar, and the features don’t differ that much. However, it’s still worth considering who comes out on top in the battle of Anyword VS Jasper, as even though they are similar, they are not identical.

To begin with, let’s compare the content types both applications excel at. As noted in this Anyword review, the platform’s strongest use case is creating ads and conversion-driven text. On the other hand, Jasper AI is better suited for long-form content, an area where Anyword doesn’t perform particularly well.

Furthermore, both platforms have a “Brand Voice” feature, which differs significantly from each other. Starting with Jasper, this application provides fewer options for this specific tool, offering only two: Knowledge Base and Voice. Users can upload files directly into the platform or enter URLs, so the software can reference them while generating new content.

That said, if you fully read this Anyword review, you will know that this application asks you to fill out different information, which I believe might improve your team's workflow, though not necessarily the overall content since they work similarly to templates.  Therefore, in the Anyword VS Jasper battle regarding the Brand Voice feature, Jasper appears to have an edge.

Additionally, Jasper offers a wider selection of pre-made templates, while Anyword allows you to create your own customized ones. This makes it challenging to determine which platform is better. If you don’t need any field-specific templates, Jasper AI should suffice. However, if you require extensive control, Anyword will be the better choice.

Overall, the comparison of Anyword VS Jasper highlights that while both platforms have their strengths, your choice should depend on your specific content creation needs and preferences. Lastly, if you’d like to learn how to use the Jasper AI application and its features, including the Brand Voice, click here.

Anyword VS Copy.ai

Let’s begin by highlighting a key point from the previous chapter: comparing Anyword VS Copy.ai is challenging because they are very similar. This is expected, as both are AI-powered writing assistants, leaving little room for significant differentiation.

However, if you are looking for a platform tailored more towards freelancers, Copy.ai is likely to perform much better. On the other hand, Anyword is more useful for eCommerce purposes.

Furthermore, if we were to do a pricing comparison between Anyword VS Copy.ai, they would be pretty similar. Even the value of features that you receive with each plan is quite similar. The only difference is that Anyword has 5 plans, whereas Copy.ai has 4.

Lastly, consider the specific features when deciding between Anyword VS Copy.ai. Copy.ai offers an easy-to-use interface with collaborative tools, suitable for teams. Anyword provides advanced features like A/B testing and integrations with ad platforms, making it a robust choice for marketers focused on data-driven strategies.

Anyword VS ChatGPT

Both Anyword and ChatGPT are well-known platforms, but they are tailored for slightly different reasons. The applications can perform similar tasks, but one is better than the other. To be more specific, ChatGPT will be way better than Anyword in terms of research and speed, but it will be worse at generating content.

Each platform provides similar features regarding admin, support, and security, including a private language model, API access, dedicated customer support, and single sign-on (SSO). That said, keep in mind that each of the named benefits is only available with enterprise subscriptions.

That said, since ChatGPT is developed as a chatbot, there is a wider variety of ways to utilize it, including image generation and assistance with coding. Meanwhile, Anyword has placed all its focus on content generation.

Lastly, if you would like to learn more about ChatGPT and how to use it, click here for a comprehensive, beginner-friendly tutorial.

Anyword Pricing

Pricing plays an important role when deciding whether to use an application. Hence, a dedicated chapter on this topic is also useful. Going straight to the point, Anyword pricing is costly. It’s also worth mentioning that the platform does not have a free plan, which would provide the services without charging anything.

However, upon signing up, you will get a 7-day free trial, which includes their Starter plan features and 2,500 word credits. For references, Anyword’s pricing for this subscription stands at $49/month and provides tools, such as 1 Brand Voice, 100+ marketing templates and prompts, Blog Wizard with plagiarism detection, and Predictive Performance.

There are quite a few more options to choose from. In case you are wondering what is Anyword’s price for other plans, you can see them below:

• 7-day free trial;
• Starter - $49/month or $468/annual;
• Data-Driven - $99/month or $948/annual;
• Business - $499/month or $4188/annual;
• Enterprise - contact the sales team.

Anyword’s price for the Data-Driven subscription is quite high since the features are pretty identical to the ones that the Starter plan receives. On the other hand, it can be worth purchasing this one since it provides 3 seats, which can be useful if the account is going to be used by more than one person.

Furthermore, as you can see, Anyword’s pricing for the Business plan is definitely high but this plan is tailored for marketing teams who want better performance. The subscription includes 5 Brand Voices, onboarding and account setup, Website Automation with A/B testing, and unlimited plagiarism checking.

Last is the Enterprise plan, which has a custom Anyword price, depending on what deal you make with the sales team. This subscription would be great for teams that want custom-built AI tailored to their brand, with enterprise-grade security, privacy, and control. With this plan, you would have a private language model and even full API access with priority support.

That said, Anyword pricing is definitely not cheap. Nonetheless, it’s fair to say that you can receive your money’s worth of high-quality services and features.

How to Sign Up on Anyword?

To make this Anyword review more useful, here are the steps needed to complete the registration process:

Step 1: To create an account with Anyword, navigate to the homepage and press either the white “Sign In” or the blue “Start for free” button located at the top right corner of the screen.

Step 2: Depending on which button you press, a different window will prompt. For example, I pressed “Start for free”, and afterward, I was given two options: start with Google or enter my email address.

Step 3: If you select to enter the email manually, you will be asked to verify it by clicking a link they send to your address. That said, if you were to press “start with Google”, you would instantly be logged in.

Afterward, you should be all set to proceed and utilize this application with the provided free trial, or if you are completely sure about committing financially, you can also purchase the plan.

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Conclusions

If you have even the slightest doubt about trying this application, let me encourage you to do it, as it will give you enough credit to try out its tools and see if you like it for yourself. While writing this Anyword review, I read quite a bunch of different user reviews and noticed that there aren’t a lot of people who wouldn’t enjoy the features that this platform offers.

The software can also be used with my already-mentioned application, Fireflies, which is designed to transcribe meetings and provide you with notes. That said, by using Anyword’s AI writer, you can easily summarize or generate anything you want, from email copy to LinkedIn posts.

Lastly, if you need an application for long-form content, keep in mind that Anyword might not be the best choice, and you might want to try a platform like Jasper. However, if your needs include eCommerce and conversion-driven text, Anyword will be great for you.

The content published on this website is not aimed to give any kind of financial, investment, trading, or any other form of advice. BitDegree.org does not endorse or suggest you to buy or use any kind of AI tool. Before making financial investment decisions, do consult your financial advisor.

Scientific References

1. S. C. Fanni., M. Febi., G. Aghakhanyan., et al.: 'Natural Language Processing';

2. H. Gui., Y. Xu., A. Bhasin., et al.: 'Network A/B Testing: From Sampling to Estimation'.