What is Adshares (ADS)?
Adshares is an open-source, decentralized advertising network built on Web3 technology. This system consists of two primary components – the blockchain and the protocol. The blockchain is responsible for processing payments, while the protocol facilitates communication between advertisers, publishers, and creators by transmitting information over a secure blockchain-based platform. With Adshares, users can manage all their digital ad campaigns from one place and monetize any type of advertising space including Metaverse gaming platforms, NFT exhibitions, websites, and outdoor displays (DOOH).
The ADS token is the utility token of the platform used in all transactions. The live Adshares price is featured on the ADS price chart above.
Adshares aims to be the world's leading Web3 advertising platform, accessible by all types of media, websites, virtual worlds, video games, social networks, VR/AR, and mobile applications. The company provides marketers, advertisers, and ad tech with the tools they need for successful monetization via a publisher network that allows them to place ads in their space. So far, Adshares has catered to over five thousand advertisers and a multitude of publishers. Through its protocol, it has already distributed ads on virtual platforms such as Decentraland and CryptoVoxels.
The network is creating an all-encompassing “sandbox setting” that stretches from the blockchain level down through software development and up to prototype ad servers. Additionally, the platform offers a software development kit (SDK) that can be used for various marketing objectives, such as building an advertisement server.
Use Cases of ADS Tokens
The ADS coin provides a way for high-volume advertisement transactions to be settled digitally across Web2, Metaverse, and DOOH. It eliminates the need for intermediaries in payment deals between publishers and advertisers, creating more profit for publishers, as well as saving money for advertisers.
Additionally, ADS holders can stake their coins for rewards. These rewards come from transaction fees paid by other users of the platform.
Furthermore, the usefulness of ADS crypto tokens is that they make the entire process of purchasing ads more transparent. Also, ADS allows game landowners in virtual worlds to make money by offering space for displaying advertisements.
In addition, holders of ADS coin holders have a say in decisions concerning the platform's development and make proposals too. This makes ADS a governance token as well.
Recall that you can see the current ADS price on the chart above. Knowing the movements of the Adshares price is useful if you plan to invest in the token.
Who Founded Adshares?
Adshares was created by a team of passionate programmers, entrepreneurs, and decentralization enthusiasts. They have set grounds for building an open ecosystem to successfully cure the programmatic advertising market. The company was co-founded by Leszek Rychlewski and Jacek Zemlo.
Leszek is a successful entrepreneur and scientist. He is the creator of the ESC Blockchain, which is the Adshares foundation. Jacek, on the other hand, has been interested in distributed ledger technology since 2011. He saw a huge blockchain potential and wanted to create his own. His ambition was to develop a ledger much safer and more efficient than others.
ADS Tokenomics
The maximum supply of ADS tokens is 38,758,206. From this number, 10% has been set aside for the development of the business, 20% for marketing, 5% each for partnerships and private sales, and 10% for liquidity. Furthermore, early adopters were entitled to 5% of the tokens, while the team and advisors got a total of 15%. Also, the ecosystem fund got 10%, while 5% was dedicated to staking rewards, and the remaining 15% was set aside in the strategic reserve.
The fixed supply of the token might reflect positively on the ADS price in the future.
