Man Scales Hollywood Sign to Hype Vigilante Token

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Man Scales Hollywood Sign to Hype Vigilante Token—Price Soars, Then Crashes

Written by Aaron S.,

Editor-In-Chief

Last Updated: February 17, 2025

Key Takeaways

A man climbed the Hollywood sign to promote Vigilante (VIGI), briefly boosting its value to $3.85 million before dropping to around $1 million;
Authorities took the climber into custody after he stood on the "D" for an hour, waving a flag with the token's logo and name;
Vigilante’s team hinted at a bigger stunt coming soon, claiming this was just the start of their viral marketing strategy.

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Man Scales Hollywood Sign to Hype Vigilante Token—Price Soars, Then Crashes

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A man climbed the Hollywood sign on February 15, waving a flag to promote the Solana SOL $133.30 -based meme token, Vigilante (VIGI).

His actions briefly boosted the token’s market value to $3.85 million before it plummeted 69%, settling near $1 million.

According to a report from NBC Los Angeles, the flag he displayed carried the Vigilante logo and name, though some of the text on it was not readable from available images and videos.

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The climber, whose identity has not been disclosed, stood atop the "D" for about an hour before law enforcement and park officials convinced him to come down. He was later taken into custody, according to a report from KTLA, a local media outlet.

This stunt happened following an announcement about the token launch on X. The team behind Vigilante said, "On Feb 15th, 2025, we’re launching our Vigilante Token in the most viral way you’ve ever seen. We’re fully committed to HODLing our tokens and pushing for billions in market cap".

Additionally, the team claims this stunt was just the beginning. A February 16 post on X from the Vigilante account hinted that their next promotional effort would be even bigger. It reads:

Next marketing stunt will be this coming up week! It will be 10x bigger!

Meanwhile, on February 17, Argentine President Javier Milei faced a lawsuit from lawyers Jonatan Baldiviezo and Marcos Zelaya after endorsing the LIBRA token. What did the lawsuit entail? Read the full story.