Coinbase identifies key states for its "Stand with Crypto" movement.
Coinbase, a leading cryptocurrency exchange, has outlined its plans to direct its "Stand with Crypto" campaign toward nine US states. In particular, Coinbase will focus on four swing states.
In a September 19th blog post, the cryptocurrency exchange revealed that its campaign will focus on Ohio, New Hampshire, Nevada, and Pennsylvania.
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According to the statement, the decision was backed by data from a Morning Consult poll conducted in the fall of 2022. The poll found that 55% of voters in swing states would be less likely to vote for candidates who oppose cryptocurrency and Web3 technologies.
The poll published last October surveyed 800 likely voters across these four states, revealing that up to 19% of the respondents owned cryptocurrencies.
The survey further highlighted that in Nevada, Ohio, and Pennsylvania, over 40% of crypto owners utilize blockchain technology for overseas remittances, aiding family members in paying for essential needs like food and housing at a fraction of the cost charged by traditional banks for international wire transfers.
Coinbase's "Stand with Crypto" initiative will last 14 months. The campaign aims to push for clear and progressive cryptocurrency legislation. Apart from the swing states, it will also focus on Arizona, California, Georgia, Illinois, and Wisconsin.
Coinbase plans to mobilize its community by holding a "Stand with Crypto Day" in Washington, DC, on September 27th, advocating for beneficial cryptocurrency policies. As part of the campaign, the crypto exchange is urging crypto enthusiasts to contact their Congress members to promote the legislation of crypto laws. The campaign stated:
Today we kick off this effort by rallying the collective energy of the community, and taking the fight off X (formerly known as Twitter) and onto the phones.
Coinbase is intensifying its lobbying efforts by focusing its "Stand with Crypto" campaign on nine states, placing special emphasis on four key swing states. With recent poll data backing the strategic targeting, Coinbase aims to advance the national conversation on cryptocurrency and foster a more progressive legislative environment.
