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California Cannabis Nursery to Use Blockchain to Verify Plants' Authenticity

California Cannabis Nursery to Use Blockchain to Verify Plants' Authenticity

MCC will use blockchain-based technology to verify the authenticity, genetics and batch of each mother plant and its clones.

Mendocino Clone Company (MCC), a Northern California-based cannabis clone provider, is set to use blockchain technology to verify the plants' authenticity.

According to the announcement shared on January 13th, MCC partnered with a decentralized cannabis supply chain community, the EMTRI Project and tech firm Global Compliance Applications.

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MCC is expecting to use Global Compliance Applications’ blockchain-based technology to verify the genetics, authenticity and batch of each mother plant and its clones. The cannabis clone provider is set to use this solution for the 2023 season and upcoming years.

When talking about the newest innovation, MCC Chief Executive Officer (CEO) Jed Davis noted:

At Mendocino Clone Company, we are always looking for ways to innovate and improve the quality of our products. We believe that by joining the EMTRI decentralized community, we can provide an additional level of transparency and trust for our customers.

MCC will give “each mother plant and her baby plants” a Batch Certificate. In a nutshell, Batch Certificate is a unique self-generated smart contract “placed on each clone batch,” giving each plant its identity block.

The Batch Certificate allows customers to verify the authenticity of their clone and “their genetic lineage.”

Moreover, after purchasing clones with Batch Certification, licensed cultivators will receive EMTRI Token rewards. In the announcement, MCC noted that cultivators will be able to swap their bonuses for USD Coin (USDC) on Uniswap.

EMTRI Corp co-founder and longtime cultivator Scott Zarnes believes that blockchain-based technology has the potential to revolutionize how the cannabis industry works.

We are excited to be at the forefront of the cannabis industry becoming the first in the United States to adopt this cutting-edge technology in this manner. We believe that it has the potential to revolutionize the way that the industry operates and we are proud to be leading the charge.

At the end of the announcement, MCC stated that the first round of Batch Certificate Clones will be available for purchase starting the first week of February.

Gile K., Market Sentiment Analyst
Gile is a Market Sentiment Analyst who understands what public events may form what emotions. Her experience researching Web3 news and public market messages – including cryptocurrency news reports, PRs, and social network streams – is critical to her role in helping lead the Crypto News Editorial Team.
As an intelligent professional in public relations, together with the team, she aims to determine real VS fake news patterns, and bring her findings to anyone searching for unbiased news and events happening in the FinTech markets. Her expertise is uncovering the latest trustworthy & informative Web3 announcements to the masses.
When she's not researching the trustworthiness of mainstream stories, she spends time enjoying her terrace view and taking meticulous care of her outdoor environment.

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