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Bybit Goes Live in Europe With MiCA-Ready Platform and Vienna HQ

Key Takeaways

  • ​Bybit opened an office in Vienna and launched Bybit.eu for EEA users under MiCA’s single-license rules;
  • The new platform offers multilingual support, pooled liquidity, and tools for retail and institutional traders;
  • Austria welcomed Bybit by citing its clear rules and supportive environment for global fintech and crypto firms.​

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Bybit Goes Live in Europe With MiCA-Ready Platform and Vienna HQ

The cryptocurrency exchange Bybit $4.8B has officially opened a new office in Vienna and launched a separate website for users across the European Economic Area (EEA).

The decision follows new rules under the Markets in Crypto-Assets Regulation, also known as MiCA, which enables companies to operate in all 29 EEA countries with a single license.

The new platform, Bybit.eu, is run by Bybit EU GmbH and focuses on offering regulated crypto services to users in Europe. The site supports several languages, including English, Polish, Portuguese, and Spanish.

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According to a July 15 press release, Bybit stated that the platform will bring together liquidity from multiple sources and give individual users and institutions access to various trading tools.

To mark the opening of its European headquarters, Bybit hosted an event in Vienna that brought together over 250 people from the finance, technology, education, and policy industries.

During the event, Bybit EU’s CEO, Mazurka Zeng, pointed out:

We chose Vienna because it offers clarity, stability, and a thriving ecosystem. This event is about building real, lasting connections with Europe’s crypto community.

Additionally, Bybit co-founder Ben Zhou stated that the company aims to set a strong example not just in Austria but across Europe.

Austria’s State Secretary for Finance, Barbara Eibinger-Miedl, welcomed Bybit’s entry into the country. She noted that her country had made early efforts to implement MiCA and had created conditions that attract global fintech companies.

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Aaron S. Editor-In-Chief
Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era.
With close to a decade of experience in the FinTech industry, Aaron understands all of the biggest issues and struggles that crypto enthusiasts face. He’s a passionate analyst who is concerned with data-driven and fact-based content, as well as that which speaks to both Web3 natives and industry newcomers.
Aaron is the go-to person for everything and anything related to digital currencies. With a huge passion for blockchain & Web3 education, Aaron strives to transform the space as we know it, and make it more approachable to complete beginners.
Aaron has been quoted by multiple established outlets, and is a published author himself. Even during his free time, he enjoys researching the market trends, and looking for the next supernova.

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