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Bybit Goes Live in Europe With MiCA-Ready Platform and Vienna HQ
Key Takeaways
- Bybit opened an office in Vienna and launched Bybit.eu for EEA users under MiCA’s single-license rules;
- The new platform offers multilingual support, pooled liquidity, and tools for retail and institutional traders;
- Austria welcomed Bybit by citing its clear rules and supportive environment for global fintech and crypto firms.
The cryptocurrency exchange Bybit
The decision follows new rules under the Markets in Crypto-Assets Regulation, also known as MiCA, which enables companies to operate in all 29 EEA countries with a single license.
The new platform, Bybit.eu, is run by Bybit EU GmbH and focuses on offering regulated crypto services to users in Europe. The site supports several languages, including English, Polish, Portuguese, and Spanish.
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According to a July 15 press release, Bybit stated that the platform will bring together liquidity from multiple sources and give individual users and institutions access to various trading tools.
To mark the opening of its European headquarters, Bybit hosted an event in Vienna that brought together over 250 people from the finance, technology, education, and policy industries.
During the event, Bybit EU’s CEO, Mazurka Zeng, pointed out:
We chose Vienna because it offers clarity, stability, and a thriving ecosystem. This event is about building real, lasting connections with Europe’s crypto community.
Additionally, Bybit co-founder Ben Zhou stated that the company aims to set a strong example not just in Austria but across Europe.
Austria’s State Secretary for Finance, Barbara Eibinger-Miedl, welcomed Bybit’s entry into the country. She noted that her country had made early efforts to implement MiCA and had created conditions that attract global fintech companies.
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