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Plus: PumpFun’s ICO was wild…

Welcome

GM. The juice is worth the squeeze today, and we squeezed everything. Drink up!

💊 PumpFun's ICO.

🍋 News drops: Tornado co-founder's asking for help, ETH to $1.5M + more

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🍍 Market flavor today

Fear and Greed Index
Find out more about the Fear & Greed Index here.

 Crypto Market Cap: $3.68T -3.39% (24H)
  Name   Price 24H 7D
Bitcoin Bitcoin BTC $116,202.32 -3.70% 7.30%
Ethereum Ethereum ETH $2,996.62 -1.34% 16.97%
XRP XRP XRP $2.87 -4.57% 25.59%
BNB BNB BNB $681.17 -2.16% 3.58%
Solana Solana SOL $158.79 -4.10% 5.57%
Prices as of 10:00 AM EST. Click here to see live data.

I decided to go touch some grass this weekend… and wow, what a mistake. Turns out the grass was actually greener in crypto.

While the juicer was off:

  • Bitcoin smashed through $120K for the first time ever - even briefly topped Amazon’s market cap;

  • Ethereum passed $3K again.

Germans realising they could have held Bitcoin

Source: @dubzyxbt

And what’s behind all this?

1/ Institutions buying through ETFs

  • Bitcoin ETFs had $2.5B (yes, B as in BILLION) in inflows since Thursday;

  • Ethereum ETFs weren't slacking either - $847M in inflows.

BTC ETF flows 07-15

Source: Farside Investors

2/ “Crypto Week”

The US House of Representatives will vote on three huge crypto bills this week:

👉 The GENIUS Act;

👉 The CLARITY Act;

👉 The Anti-CBDC Surveillance State Act.

New laws = more legitimacy = more investor confidence = 🚀

FinancialCmte tweet 07-07

Source: @FinancialCmte

At the moment, however, things have cooled off a bit, mainly because of profit-taking.

In just the past 24 hours, investors locked in $3.5B in profits, according to Glassnode:

  • Long-term holders: $1.96B;

  • Short-term holders: $1.54B.

Matter of fact, it ended up being one of the biggest profit-taking days of the year, which naturally caused a slight dip.

And analyst Crypto Auris says if the bulls wanna avoid even more downside, they need to defend $117K.

Took some profits

Source: @Decu0x

But you know what's interesting?

Even after hitting new highs, Bitcoin still hasn’t caught the attention of retail investors - Google searches for “Bitcoin” are nowhere near the levels we’ve seen in past peaks.

Bitcoin Google search trends 07-15

Source: Google Trends

So while we might be pulling back a bit, it doesn’t really look like we’ve hit the top yet.

(Because retail traders usually FOMO in at the top.)

Markus Thielen at 10x Research agrees: he expects a short consolidation before a push to $133K, and he maintains a year-end target of $160K.

So yeah… next time I go touch grass... I think I’ll bring my phone just in case 🌱

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🥝 Memecoin harvest

This list is not financial advice. It’s a cry for help 🆘

Data as of 06:55 AM EST.

Check out these memecoins and plenty more here.

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💊 PumpFun ICO

Not sure if you remember, but last month we talked about PumpFun - the memecoin launchpad that basically invented this cycle’s memecoin narrative - and how they were planning to drop their own token.

(Didn’t read that one? Catch up here.)

Well, it happened on Saturday. And damn.

They raised $500M in their initial coin offering (ICO), and it sold out in just 12 minutes.

Travis Scott shocked

The token has a total supply of 1 trillion, with a fully diluted valuation (aka FDV) (aka what the whole thing would be worth if all tokens were already in circulation) at $4 billion.

As for how they split up the supply:

👉 33% sold in the ICO: 18% to institutional buyers, 15% to retail buyers;

👉 24% set aside for future projects and the community;

👉 20% for the team;

👉 13% for early investors;

👉 The rest:

PUMP token distribution

Source: @pumpdotfun

Now, the ICO was obviously wild. But not everyone's impressed - for several reasons:

1/ The valuation

... is kinda nuts for a platform like that.

Their success depends entirely on people still caring about memecoins. If (or when) the hype dies down, the launchpad doesn’t really have another use.

That’s why $4B seems way over the top.

2/ The distribution

The majority of the tokens are going to the team + insiders + existing investors.

That kind of setup usually scares retail, because insiders can dump on them later.

3/ The competition’s already catching up

LetsBONK, another launchpad, is already beating them on some key metrics.

Which just proves how fragile their lead is - someone with better UX, incentives, or lower fees can easily take market share.

ManLyNFT tweet 07-15

Source: @ManLyNFT

So... can this thing last?

In the short term, probably. They’ve clearly got hype for now + an airdrop coming up to keep people interested.

Long-term? Eh.

If they don't figure out how to stay relevant when / if the memecoin bubble pops, they'll be forgotten.

And if that happens, the token will probably be forgotten, too.

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🍋 News drops

💰 You’ve got USDT and want it in your bank account? Here are the best ways to make it happen.

🙏 Roman Storm, one of the founders of Tornado Cash, is seeking help to cover his lawyer bills. His trial just started yesterday.

🗣️ CZ says Coinbase gave Bloomberg false info about Binance being involved with a stablecoin project linked to Donald Trump. Coinbase’s legal chief said they didn’t contribute to the story.

🤑 Satoshi Nakamoto, the anonymous creator of Bitcoin, became the 11th richest person in the world, ahead of Michael Dell. When Bitcoin topped $120K, their estimated stash of 1.1M BTC was worth about $131B.

🚀 Eric Jackson, the founder of EMJ Capital, thinks Ethereum might one day hit $1.5M. He’s counting on the next stage of Ethereum ETFs to get it there. Hopium? Probably. Fun to dream about? Absolutely.

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🍌 Juicy memes

Altcoin holders looking at $120K BTC

Source: @naiivememe

Traditional finance vs. Bitcoin

Source: @CryptoTea_

People saying Bitcoin's a bubble since 2013

Source: @CryptoTea_

Gode S. Web3 Market Analyst
Gode is a Web3 Market Analyst who researches the most important industry events and interprets how they affect the wider Web3 space. Her formal education in media culture & digital rhetoric allows her to employ a methodical approach to evaluating critical Web3 news data, including large-scale events and the wider social sentiment within the ecosystem.
Gode is a mutilingual professional, having studied in multiple universities all across Europe. This allows her to have a one-of-a-kind opportunity to analyze Web3 social sentiments spanning different cultures and languages and, in turn, develop a much deeper understanding of how the Web3 space is growing within different communities. With the rest of her team, Gode works to identify crucial crypto news patterns and provide unbiased and data-driven information.
Gode’s passions include working and communicating with people, and when she’s not researching Web3 news, she spends her time traveling and watching true crime documentaries.

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