Requirements
- Desire to create a business website, with little to no technical skills or coding experience.
- You will need a working computer and a modern browser like Chrome, Firefox, or Safari.
- You don't need any experience with programming languages like HTML or CSS.
Description
Building a successful website is essential for your business. Your website will be the guide that will help people understand your business, what you sell, how to contact you and how to purchase your product.
A beautiful, well designed website is the sign of a successful business, and is the first thing customers see when they research your business online.
This course is a complete introduction on website development and website design for solopreneurs, business owners, entrepreneurs or side hustlers. This course will give you all the information and tools you need to build a website from scratch with zero coding or technical experience as we walk you through (step-by-step) how to build a website from scratch with zero code required.
We’ll start with a description of what you should include on your website (content), we’ll review the most popular website builders and then we’ll actually build a website in WordPress and Wix (two of the most popular website building platforms).
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WHAT YOU WILL ACCOMPLISH BY THE END OF THE COURSE
This course is for anyone brand new to creating websites. If you have never built a website before or you have no technical background we’ll walk you through how to build a website for your business. This course is meant for people who want to use platforms to build websites like WordPress or Wix. Although we do discuss HTML in this course, this is not a course meant for teaching you how to code. There’s much easier ways to create a course.
In this course you’ll understand best practices, teaching you how to structure landing pages, and what content you should include as well as how to build a website with plugins, themes and drag and drop templates in WordPress and Wix.
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WHO THIS COURSE IS FOR
- You want to build a website for your business, pastime, or personal life.
- You want a website that can be fully customized, without any coding.
- You want to understand what you should and shouldn’t include on your website.
- You want someone to walk you through the entire process of creating a website from the very beginning to publishing.
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HOW THE COURSE IS STRUCTURED
The course first gives you a solid understanding of the basic requirements and best practices for creating a business website from scratch. After that, the course discusses various website hosting platforms such as WordPress and Wix, and then some more advanced topics, such as HTML and CPanel.
Learn the in's-and-out's of Website Design & Development.
Introduction / Build and Design a Business WEBSITE (Beginner to Advanced)
Basics of Web Development & Design for Business
- Best Practices to Keep in Mind When Creating Business Websites
- High Level Overview of Various Website Platforms and Tools
- Building a Website From Scratch with No Code
Introduction to Advanced Web Development & Design for Business
Wix
- Overview
- Plans and Pricing
- Wix Partner and Affiliate Programs
- Sign Up and Basic Design
- Adding a Section
- Adding a Page
- General Settings
- Adding a Contributor
- Advanced Settings - Part 1
- Advanced Settings - Store Settings - Automated Order Emails
- Advanced Settings - Paid Videos
- Advanced Settings - Wix Email Inbox
- Advanced Settings - Quotes and Invoices
- Video Settings Upload
- Video Settings - Part 2
- Live Streaming Video - Part 1
- Live Streaming Video - Part 2
- Live Streaming Codecs and Video Channels
- Blog Post Creation
- Conclusion
- Overview
- Adding the Chat App
- Adding the Blog App
- Adding the Instagram Feed
- Adding the Video App
- Adding the Events App
- Adding the Members Area
- Adding a Bookings App
- Adding a Music App
- Adding a Music App
- Switching To the Wix Editor
- The Wix Editor - Part 2
- The Wix Editor - Part 3 - Backgrounds
- The Wix Editor - Part 4 - Add Button
- The Wix Editor - Part 5 - Media
- The Wix Editor - Part 6 - Blog Management
- The Wix Editor Tools
- Wix App Market - Part 1
- Wix App Market - Part 2
- Conclusion
WordPress
- Overview
- Installing WordPress
- Basics of WordPress
- Backing Up Your WordPress Site
- Upgrading to WordPress 5.0
- Finding Compatible Themes
- Using the Default Theme
- The Editor Layout - Part - 1
- The Editor Layout - Part - 2
- Adding Blocks
- Customizing Blocks
- Manipulating Blocks
- Manipulating Blocks - Part 2
- Adding and Customizing Text
- Adding Images
- Adding Lists
- Adding Videos
- Adding Audio
- Image Overlay
- Conclusion
- Overview
- Quotes and Pull Quotes
- Media and Text Blocks
- Uploading Files
- Tables
- Poetry Verse Block
- Adding Buttons
- Adding Columns
- Separators and Spacers
- Widgets
- General Embed Element
- Video Embeds - YouTube and Vimeo
- Video Embeds - Screencast
- Image Based Embeds - Imgur and Flickr
- Slideshare - Speaker Desk and Presentation Based Embeds
- Scribd Embeds
- Social Embeds - Facebook - Instagram - Twitter
- Spotify and Soundcloud Embeds
- Specialty Embeds - Meetup, Ted and Kickstarter
- Conclusion - Switching To the Classic Editor
HTML
- Overview
- Wysiwyg and Why Use HTML
- Uses for HTML
- HTML Editing Programs
- Editing From FTP
- Page Extension Names
- Folder Management
- Above the Page Body
- Opening and Closing Tags
- Headers and Titles
- Text Manipulation
- Color Manipulation
- Hyperlinks
- Images
- Lists
- Breaks and Paragraphs
- Alignment
- Comments
- IFraming
- Conclusion
- Overview
- Dimensions
- Divider Tags
- HTML and YouTube
- Affiliate Networks
- HTML In ITunes
- HTML in Paypal
- HTML in Warrior Plus
- HTML in JVZoo
- HTML In Autoresponders
- HTML in Sales Pages - Headers
- HTML in Sales Pages - Images
- HTML in Sales Pages - Sales Videos
- HTML in Sales Pages - Font
- HTML in Sales Pages - Alignment
- HTML in Sales Pages - Buttons
- HTML in Microsoft Word
- HTML In WordPress
- HTML in Web Browser and Source Code
- Conclusion
Cpanel
- Overview
- Files Section
- File Section File Manager
- Backup
- FTP Accounts
- Domain Section
- Site Publisher - Domain Section
- Sub Domains
- Email Section
- Email Accounts
- Email Section Forwarders
- Spam Monitoring
- Metrics Section
- Security Section - Hotlink Protection
- Ip Blocker - Security Section
- Site Software - Software Section
- Advanced Section
- Preferences Section
- Introduction To Fantastico
- Conclusion
- Overview
- Create A WordPress Website
- Ad Management Applications
- Analytics Apps
- Calendar Applications
- Live Chat Websites
- OS Ticket
- Ecom and Shopping Carts
- Project Management
- Learning Management System
- Create an Online Forum
- Image Galleries Photoblog
- Wiki - Media Wiki
- Audio App Podcast Generator
- Video Apps Clipbucket
- Gaming Apps - Cloud Realms
- Guestbook Apps - Advanced Guestbook
- RSS Apps - Feed on Feeds
- CRM - Citrus CRM
- Conclusion
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CLASS RESOURCES
Hosting
- Dreamhost - https://dreamhost.com/
- HostGator - https://www.hostgator.com/
- WP Engine - https://wpengine.com/
- Siteground - https://www.siteground.com/
- Bluehost - https://www.bluehost.com/
Content management system (CMS)
- WordPress - http://WordPress.org/
- Drupal - https://www.drupal.org/
- Joomla! - http://joomla.org/
- Squarespace - http://squarespace.com/
- Sitejet - https://www.sitejet.io/en
- Medium (blog) - https://medium.com/
Shopping carts and eCommerce
- WooCommerce - https://woocommerce.com/
- Shopify - https://www.shopify.com/
- Magento - https://magento.com/
- PrestaShop - https://www.prestashop.com/en
- BigCommerce - https://www.bigcommerce.com/
Themes
- Theme Forest - http://themeforest.com/
- Template Monster - http://templatemonster.com/
- RocketTheme - http://rockettheme.com/
- Elegant Themes - https://www.elegantthemes.com/
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CLASS PROJECT
For this project, once you’ve finished watching the videos, please create 1 new landing page with either Wix, WordPress or HTML.
Create a header, text & image with a top menu.
This can be your first start towards your first business page.
After you have created the basic requirements, add some styling, change the font, look & feel.
When you’re happy with your page (feel free to add more to it, if you like), share a screenshot and a link so everyone else who takes this class can view it!
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YOUR TEACHER - SCOTT D. CLARY
As a career sales and marketing executive & leader, I've worked with a wide variety of organizations and peers, training thousands of individuals on both the hard and soft skills required to excel in their career.
On a professional level, I've worked within all size companies, and I've sold and marketed (as well as lead teams that have sold and marketed) to some of the most iconic F500 / F100 brands throughout my career.
I'm fortunate to have over 100+ of my thoughts and insights on sales, marketing, technology, business and entrepreneurship published in outlets such as Forbes, Wall Street Journal, Hackernoon, The Startup and others.
I'm the host of the Success Story Podcast (1m+ downloads), author of the ROI Overload Newsletter (with 30k subs and counting), founder of ROI Overload, a Sales & Marketing Community. (250k Followers) Newsletter, Publication & Startup Resource and a career Sales & Marketing exec.
I talk about sales, marketing, growth and startups on Twitter or LinkedIn @scottdclary