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68 Students
80 Lessons
Beginner

What Will You Learn?

  • Promoting Your Local Business With Top Strategies.
  • Understanding What Marketing Strategies Will Work Best For Your Business.
  • How to Use SEO Optimization to Have Your Business Listed in the TOP 10 Search Results on Google
  • How to Maximize Your Client Base and Revenue.

Curriculum

4h 46m
Section 1: Learn Small Business Marketing: How to Use SEO & Social Media
02:03
Section 2: How to set up your local small business website
18:20
Section 3: SEO for local small business
30:51
SEO overview
02:15
Wordpress Yoast plugin
01:32
Introduction to why keywords are important
03:06
Google keyword planner
01:31
Local business keyword research example to get many more keywords
03:43
Short tail vs. long tail keywords
02:37
Balance long tail and short tail keywords make your content rank for them all
06:06
How to get as much as possible from your title and keywords meta tags
03:30
Basic on-page elements that are seen
04:04
Blogging for local business
02:27
Section 4: Off-page SEO and link-building
1:05:02
How to rank almost any SEO page
07:03
10 ways to build links
08:46
What makes a link good for SEO
06:41
How to use social media to boost SEO
02:08
How to rank any page in Google Top 10
04:10
Link building for SEO 10 ways to get high-quality links for SEO via publicity
10:37
SEO secret to beat the competition with matching intent
05:48
20 Tips to get your website to rank in Google search
04:09
Top SEO ranking factors from 150 industry experts
10:59
Intent match for SEO
04:41
Section 5: Ranking in other websites like Yelp and the Google Map
13:14
How to get a highly converting video to rank in search results
05:48
Google places for business
01:21
Other local business sites
03:06
How to get your business on Yelp
02:59
Section 6: Social media marketing for your local small business
30:57
Social media marketing overview
02:36
Introducing Facebook marketplace
02:34
YouTube
02:52
How to promote your business from your personal Facebook profile
01:28
Promoting your business from a Facebook business page
01:44
Advanced Twitter marketing strategy to drive sales and branding
10:30
How to increase engagement on Facebook by using images
04:00
Hashtag tutorial and an advanced hashtag marketing strategy
05:13
Section 7: Business card marketing & business networking for your local business
41:47
Practical example how to choose from 4,000 ready-made templates
05:11
Practical example get your business card professionally designed
02:21
Body language for successful networking
06:34
Short pitch under 30 seconds
08:25
AIDA to help you sell during business card marketing and networking
10:54
How to make people WANT to take your card and be fascinated with you
06:59
Outdoor card dispenser / holder
01:23
Section 8: Flyer marketing to help you promote your local small business
25:52
Why flyer marketing is so effective
00:44
Types of businesses that do best with flyers
02:04
Practical example how to choose from 5,000 ready-made templates
03:47
4 elements of a good flyer
05:43
How to choose a good photo
01:17
Extra offer details
04:57
Adding calls to action
05:02
Where and how you can hand out the flyers
02:18
Section 9: Other strategies to promote your local small business
17:46
Email list to promote your small local business
01:18
Discount and coupon strategies
01:10
Establishing yourself as an expert to get trust
01:59
Events for small local service or business marketing
02:23
How to get your friends an community involved in helping your business
01:18
Hats, t-shirts and other printed materials
01:38
How to create a referral network with other businesses
03:16
Craigslist can still get you clients
01:21
Local business groups and communities
03:23
Section 10: How To Get Publicity
02:59
How to promote your business on the radio
02:11
65. HARO
00:48
Section 11: Advertising
01:44
Facebooks paid marketing
01:44
Section 12: Facebook ads and retargeting
30:03
Facebook Ads introduction
01:30
How to get to Facebook Ads dashboard
00:47
How to set up your Facebook page for Ads
01:04
Which Facebook Ad to choose
02:29
Three Facebook Ads strategies
04:04
Setting the targeting for your Ad
03:24
Creating the Ad format
04:10
Targeting pro tip
01:40
How to install Facebook pixel for retargeting
03:58
Retargeting with Facebook
02:23
Lookalike audience
01:49
How to set your HOME PAGE title description meta tags with Yoast
02:45
Section 13: Extra material
06:00
How to increase sales and traffic from your email signature
02:11
Quality of your work
03:49

Description

Requirements

  • A Determination to Promote Your Local Business.

About the Instructor

Alex Genadinik

Entrepreneur
Reviews 248
Students 287,547
Massive audience
Courses 40

Alex Genadinik is a passionate instructor, entrepreneur, teacher, and best-selling Amazon author. Also, he owns a popular business and marketing channel on YouTube with more than 30k subscribers.

Alex Genadinik holds a Bachelor’s degree in computer science from San Jose State University.

Alex has great experience in app development, software engineering, entrepreneurship, social marketing, and SEO. He loves sharing his experience with students. Throughout his career, Alex has created over 100 online courses and has more than 100k students enrolled in his courses. Also, he has already helped over 1,000 businesses to improve their results.

Alex Genadinik is the creator not only of online courses but also of some top entrepreneur mobile apps that have over 2,000,000 downloads.

Having collected that much of knowledge and experience, Alex Genadinik is joyful to share it in online courses here on BitDegree. You can choose from a variety of Alex Genadinik’s courses to improve skills such as marketing, SEO, social media, business management, personal development, and others. Choose the best course for yourself and deep dive into learning!

BitDegree platform reviews

Our students say Excellent
9.5 out of 10
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