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82 Students
55 Lessons
Beginner

What Will You Learn?

  • How to Write a Successful Professional Marketing Plan
  • How to Develop a Marketing Plan for Your Unique Business Situation
  • How to Increase the Client Base and the Revenues of Your Business With a Winning Marketing Plan

Curriculum

2h 58m
Section 1: Introduction
01:17
Section 2: Unique approach to create your marketing plan
38:08
Local marketing plan
03:37
Blog marketing plan
03:05
Innovating website plan
02:48
Platform marketing plan
03:43
Marketing plan for thought leader
04:22
Affiliate marketing plan
03:46
Section 3: Real example of my own marketing plan
35:23
Marketing plan examples section intro
00:47
Marketing plan channels
03:30
YouTube walkthrough
04:14
Book walkthrough
07:54
SEO walkthrough
03:46
Deadlines
05:09
Budgeting
06:11
B2B
03:52
Section 4: The basics of a marketing plan
09:00
What is a marketing plan
01:18
First-time entrepreneur and marketer mistakes
02:05
What makes a GOOD marketing plan
03:07
Why it is SO important to have a marketing plan
02:30
Section 5: Marketing plan section with more theory
1:34:53
Marketing plan introduction section
00:56
Goals, deadlines and timelines
06:21
Budget and resources
02:39
Differentiation how your business is unique
06:07
Pricing and discounting promotional strategies
03:37
Your target market to whom you will promote your business
04:37
How to identify your ideal customer avatar
02:49
Branding strategy
03:18
Competitive analysis
06:16
Customer retention strategy
05:58
Strategy to maximize business referrals
01:24
Strategy to maximize social referrals
01:51
KPI Key performance indicators
03:52
Executive summary and section intro
01:11
Marketing plan business details section
02:07
Mission statement section
01:27
Products section of marketing plan
01:29
Services section of marketing plan
01:19
Free content section
01:25
New UVP video
00:40
The market section
05:01
Psychographics section
04:16
Market trends section
02:10
Market growth section
01:56
SWOT section marketing plan
04:10
Marketing strategy section of marketing plan
03:21
Sales plan
01:55
Initiative details and resource allocation
04:50
Financial goals section
01:01
Fixed costs and spending projections
02:08
Optional regional
01:14
Case study starting a marketing plan
03:28

Description

Requirements

  • Being Enthusiastic and Innovative About Writing a Successful Marketing Plan
  • Willing to Put the Ideas From the Course Into Practice.

About the Instructor

Alex Genadinik

Entrepreneur
Reviews 324
Students 299,261
Massive audience
Courses 33

Alex Genadinik is a passionate instructor, entrepreneur, teacher, and best-selling Amazon author. Also, he owns a popular business and marketing channel on YouTube with more than 30k subscribers.

Alex Genadinik holds a Bachelor’s degree in computer science from San Jose State University.

Alex has great experience in app development, software engineering, entrepreneurship, social marketing, and SEO. He loves sharing his experience with students. Throughout his career, Alex has created over 100 online courses and has more than 100k students enrolled in his courses. Also, he has already helped over 1,000 businesses to improve their results.

Alex Genadinik is the creator not only of online courses but also of some top entrepreneur mobile apps that have over 2,000,000 downloads.

Having collected that much of knowledge and experience, Alex Genadinik is joyful to share it in online courses here on BitDegree. You can choose from a variety of Alex Genadinik’s courses to improve skills such as marketing, SEO, social media, business management, personal development, and others. Choose the best course for yourself and deep dive into learning!

BitDegree platform reviews

Our students say Excellent
9.5 out of 10
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