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Key Takeaways

  • Jasper AI is a generative tool designed to create content for various sectors, such as eCommerce.
  • This platform offers a plethora of features you can choose from, like browser extension, artwork generation, or the ability to add brand voice.
  • The pricing can seem a bit stingy, however, it does offer a 7-day free trial to test the waters, and Jasper is one of the best AI writing tools out there.
How to Use Jasper AI - A Comprehensive Step-By-Step Guide

Have you ever struggled with writing top-notch content for blogs, Facebook, or LinkedIn posts? If so, join me for a walkthrough of how to use Jasper AI - a copilot application designed to elevate your writing skills to their full potential.

Let’s start the tutorial with a brief introduction to this platform, which has a wide variety of tools for generating high-quality content. It even gives you the possibility to set the brand voice and provides you with more than 50 different templates for writing blog posts, product reviews, and so on. This showcases the flexibility of Jasper AI.

Thanks to the brand voice feature, some folks are able to generate scripts or stories that sound authentic and reflect their spirit. This could prove especially useful if you are planning to create training videos, for example, using Synthesia's AI avatars or recording an audiobook with ElevenLabs tools.

Lastly, it’s important to note that every generative artificial intelligence requires prompts to serve as a bridge between human intent and machine understanding, and naturally, a better prompt results in higher-quality outputs. Therefore, it's important to give extra attention to this part.

That being said, let’s dive into this Jasper AI tutorial and let me show you how to use its features to generate content and art. Additionally, I will tell you how to download and use the browser extension that proves useful when working on your website or doing something as simple as answering emails.

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What Exactly is Jasper AI?

So, I have briefly mentioned what is Jasper AI, but now let’s dive a little bit deeper. This platform is a generative AI that is capable of producing realistic content[1] across a broad spectrum for various domains based on basic user prompts. By using machine learning algorithms, it generates human-like text, enabling you to create material using many of its templates.

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This includes my previously mentioned posts and, to name a few more - email ads, landing pages, listicles and even opinion pieces. Keep in mind that this isn’t even a third of what it can do.

Investing time in learning how to use Jasper AI is a great choice for those who need help with brainstorming and writing various types of text.

It’s also worth mentioning that this artificial intelligence platform gathers knowledge from recent news articles and Google search results to ensure that the content it helps create is relevant and up-to-date. By doing so, Jasper makes your writing more engaging and interesting.

Additionally, for any tech-savvy reader out there who is wondering how Jasper AI works on a deeper level, let me tell you that its proprietary engine offers access to all the best large language models (LLM), such as ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), and others, including its own customized one.

One thing to note is that LLMs represent a major advance in artificial intelligence[2] and, in particular, toward the goal of human-like artificial general intelligence (AGI).

How to use Jasper AI: AGI written on a chip.

What makes this AI tool truly special is its ability to distinguish the best combination of models for a specific use-case or industry.

By the way, if you wondered which platform is better for creating content - ChatGPT or Jasper AI, let me just say that if your purpose is to create articles, that is exactly what Jasper is used for, whereas the contender is mainly used to summarize data and explain complex topics. That being said, the best way to find the answer would be to try out both platforms for yourself.

Furthermore, it is gaining traction in the AI generative tool industry. Jasper is being used for various reasons, including search engine optimization (SEO) and digital marketing.

That being said, to answer the question “What is Jasper AI?”, it’s clear that this platform serves as a trusted copilot in the world of writing, aiding all sorts of people in creating content or just simply posting an ad on Facebook. With its surprising number of use cases, this platform stands out as a versatile tool used in several different sectors.

Understanding How to Use Jasper AI

This walkthrough is incomplete without fully understanding how to use Jasper AI, which is crucial if you want to leverage its full potential. After having covered the fundamental aspects of what is Jasper AI, we can now delve into the practical steps of using this powerful tool and unlocking its wide variety of features.

How to Add a Brand Voice

Before generating any kind of content, let’s learn how to use Jasper AI to set the tone for your brand’s voice. To do so, click on the “Brand Voice” field on the left side of the screen. There, you’ll find two options:

  • Knowledge base: Clicking on this section will allow you to upload documents, write your own text directly or paste a URL to your website that Jasper will reference while generating content. This could include your company’s vision, core values, or any other document that underlines your brand’s spirit.
  • Voice: This feature enables Jasper to mimic your company’s unique tone and style. It could be formal, casual, humorous, informal, or any other tone that aligns with your brand’s personality. To set this up, you will have the same 3 options you had in the previous section, simply provide examples of anything written by your brand.

For optimal results, it’s highly recommended that you complete both sections. Once you’ve chosen and provided the necessary information, Jasper will analyze it and adapt its writing style accordingly.

How to use Jasper AI: Jasper brand voice options.

How does Jasper AI work when setting the brand’s voice? This feature analyzes patterns and preferences in your communication style. Then, it mimics these in its output, ensuring that everything it writes has a similar tone, style, and language, which will help differentiate you from someone else

As mentioned at the beginning of this article, the brand voice feature can prove especially useful if you are also using applications such as Synthesia or ElevenLabs to create videos and generate audiobooks by using Jasper to create scripts and stories you could input in these applications.

One more thing to mention is that the number of brand voices that you will be able to add will depend on the plan that you purchase. The cheapest - Creator plan only lets you add 1, and the Pro will give the option to add up to 3 voices.

That being said, this feature is a powerful tool in allowing users to personalize and make consistent great quality content that aligns with the identity of the project. Having a brand’s voice directly applied to generated content increases the company’s recognition and differentiates it from other businesses.

How to Generate Content

Moving on, let’s learn how to use Jasper AI in order to generate content.

First, press on the “+ Create content” button that you will see at the top left corner of your screen. After that, you will get prompted with two options:

  • New document: This section will allow you to create standalone documents like blog posts, social media content, podcast descriptions, and pretty much anything else you’ll need.
  • New campaign: This option allows you to create multiple pieces of related content, such as a series of blog posts or a multi-part marketing campaign.

Whether you’re creating a document or a campaign, you can choose from a variety of pre-made templates.

Obviously, this wouldn’t be a great Jasper AI tutorial if I didn’t show you how to generate both of these content types. That being said, let me start by providing you with a step-by-step guide on how to create a document:

Step 1: From the dashboard, select “New document”.

How to use Jasper AI: Content creation window with an arrow pointing to new document.

Step 2: Choose a template that suits your needs. For example, if you’re writing a blog post, you might choose the “Blog Post” option.

How to use Jasper AI: New document template selection window.

Step 3: Each template will ask for different information to guide the AI in writing your content. Fill them in as thoroughly as possible, which will let Jasper generate better content.

How to use Jasper AI: A template window that asks for information.

Step 4: Once you’ve filled in the necessary details, click “Generate” to print out your text.

Step 5: After having Jasper write your text, you can then edit and refine the output content as needed to fit your requirements.

Furthermore, before going any further, I have to mention that the “Campaign” feature is not included in the “Creator” plan, and in order to get this functionality, a higher-tier subscription is required. That being said, here are the steps showing how to use Jasper AI to generate your campaign:

Step 1: From the dashboard, select “New campaign”.

How to use Jasper AI: Content creation window with an arrow pointing to new campaign.

Step 2: Proceed to write the name of your campaign, select which voice to use and add knowledge for better results.

How to use Jasper AI: New campaign window to enter information.

Step 3: Choose a template that suits your needs. There will be options like TikTok scripts and case studies - you can select as many as you need.

How to use Jasper AI: New campaign template selection window.

Step 4: Click “Generate” to create the content for your campaign.

Step 5: After Jasper generates the content, you can proceed to review and edit the written text as needed.

If you need more visual guidance via videos on how to utilize Jasper AI, there is a perfect course for you on the Udemy platform called "AI Marketing Playbook - Jasper". It will teach you how to use the application tools and how to apply them to modern marketing strategies.

Additionally, I recommend trying out one more on Coursera: “Jasper AI: Writing a Product Review Blog Post”. It’s a two-hour project-based course that will teach you how to use Jasper AI to create a professional review blog post for wireless earbuds.

That being said, there are two more features for what Jasper is used for - the first one being plagiarism detection. It’s powered by Copyscape, which is known worldwide for its impeccable service. You can use the plagiarism checker on your documents to check if any of the text has been used anywhere else online.

How to use Jasper AI: A man with a laptop that has intellectual property written on it.

Some key aspects to mention are that the service is not free and is only an add-on to your plan. Searches cost $0.03 for the first 200 words plus $0.01 for each additional 100 words.

The account balance can be funded starting with $10, and unused credits will expire after 1 year. If you are going to use the plagiarism checker feature, it’s recommended to limit your checks to under 3,000 words at a time. You do have the ability to check up to 50,000 words, however, the quality will be decreased.

The second feature is called “Remix”, designed to repurpose existing content into a new format, suitable for different platforms. You can find it from the document interface, located below the “create” option on the left side of the screen.

How to use Jasper AI: A red arrow pointing to the remix feature.

Learning how to use this Jasper AI feature is fairly simple, you will see 4 methods to provide the content that you wish to repurpose - text, URL, file, or knowledge base. After inputting the material, another window will ask you how you’d like to remix it.

Proceed by filling in the details and pressing “Generate”, after which Jasper will deliver your content, ready for new channels. This feature makes adapting documents for multiple uses quick and straightforward.

How to Use Jasper AI Chatbot

Many individuals are pondering the question, “What is Jasper good for?”. I have shared some insights, but there are still things left for me to tell you. That being said, allow me to introduce you to the capabilities of this platform’s chatbot.

You can think of him as your personal AI copilot who will help you with everything from serving as your brand’s knowledge base to full campaign creation and, of course, assisting you with content generation.

How to use Jasper AI: Jasper's chatbot window.

That said, it is crucial to note that it is not designed to be used as a research engine. Hence, if you are looking something up, the response should be fact-checked as with any other artificial intelligence platform. Information queries are not the purpose of this application - communicating your writing idea through text is.

Now that we’ve cleared up the disclaimers, let’s continue with the Jasper AI tutorial on using its chatbot.

You can find this feature above the brand’s voice section, simply pressing on it will instantly open up the chat window. Additionally, this option is also available to be opened on the same page while editing your already written content, giving you the ability to get the copilot’s opinion without having to switch between tabs or screens.

How to use Jasper AI: Selected chatbot tool on feature window.

If you are wondering if this feature only comes with the most expensive plan, it does not. Jasper AI chatbot comes with every plan and does not have a message cap limit like ChatGPT-4.

Also, before wrapping up the tutorial on how to use the feature, let me mention that it has an “Auto Save” functionality, so you don’t have to worry about losing your conversations, as this application will save all of your content automatically for you.

So, if you were halfway through your project and remembered that some valuable information was written in previous chats, you can easily access it. Another useful feature that this tool has is the ability to open Jasper's chat in a Word document. Here, you can continue polishing your text with the use of this application's browser extension, which we will cover a bit later on.

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Learning How to Generate Art with Jasper AI

Continuing with the question of what is Jasper good for, let me tell you about its artwork-generating feature. It reads the prompt that you write and provides you with 4 different versions of the picture, letting you choose which one you like the most.

To make this Jasper AI tutorial even more useful, there are a few tips to get a better result when making artwork.

Attempt to frame the prompt as follows: subject + description + style. To give you an example, it should look somewhat like this: “Fluffy kitten, wearing a futuristic suit, photorealistic digital illustration”. Below you can find an image I generated using this exact prompt.

How to use Jasper AI: An image generated with Jasper displaying a kitten with a space suit.

Additionally, note that the more descriptive words you use, the more details Jasper AI will have to work with, generating a better image.

Additionally, it offers two different ways for you to create the artwork:

  • Free form: Choosing this option will allow you to type out the whole prompt yourself without choosing any of the templates. You can also upload an image that will be used as a reference. Furthermore, there will be additional settings, such as mood, medium, style, keywords, and language.
  • Templates: This option lets you choose from 10 different templates, like ink art, news graphics, realistic animals or even storybook illustrations. After choosing one of them, it will ask you to provide additional description about the image you want generated, more details mean better illustrations.

That being said, a few things need to be mentioned before I finish explaining how to use Jasper AI to generate artwork.

Unfortunately, since Jasper has not been trained with actual text inside images but rather shapes and styles, it will struggle to create artwork with any text inside it. However, don't take me wrong by thinking the software is incapable of such a feat.

When I tested Jasper's art generator, I wrote a prompt asking the application to output an image of a kitten holding a sign with the word "water" on it and out of 4 different results, 1 definitely met the requirements, which is naturally better than none. For reference, you can find the artwork that I created below:

How to use Jasper AI: An image generated with Jasper displaying a kitten with a sign that has water written on it.

The last thing to note is that this feature has a content filter and will not generate any pictures with hateful or harmful descriptions.

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How to Use Browser Extension

As promised, let me tell you how to use the Jasper AI extension. First, you will need to download the extension on the browser. One thing to note is that Jasper AI only works with Chrome and Edge browsers. Hence, if you use Safari, Firefox, or Opera, you won’t be able to use the extension.

That being said, the installation process is straightforward and easy to follow. Here’s a step-by-step guide:

Step 1: If you’re using Chrome, navigate to the Chrome web store.

How to use Jasper AI: Chrome extension web store page.

Step 2: Once there, enter “Jasper Everywhere Extension” in the search bar. Look for the verification ticket - that’s the one you want.

How to use Jasper AI: Jasper extension on Chrome web store.

Step 3: To install, simply click on the “Add to Chrome” button.

If you are using the Microsoft Edge browser, the process is the same: navigate to the Edge Addons page and repeat the process written above as you would with Chrome.

After successful installation, you can begin exploring how to use the Jasper AI extension and its features. The add-on can perform quite a number of things, such as changing the tone of your written text, improving it, extending its length, or even translating it into a different language.

One of the standout features of the Jasper AI extension is its ability to help users respond to emails swiftly. It can generate text and offers all the same templates found in the browser application.

How to use Jasper AI: A man with a laptop, which has an email notification.

This means writing blogs or website updates becomes a breeze, as the extension will go with you on every page you visit. So, when someone asks about what is Jasper used for, you can confidently reply, “Quite a lot, actually”.

In summary, the add-on is a valuable tool for anyone who wants to enhance their writing process. Its range of features, combined with its user-friendly interface, makes it a great copilot for writers and professionals across various fields.

Pricing of Jasper AI

In the world of AI writing tools, Jasper has made its way to the top with its robust features and user-friendly interface. But there is still one question left to answer that potential users often think about - the cost. “What would be the damage to my wallet?” is a question as important as “How to use Jasper AI?” or “What is Jasper good for?”.

Hence, let me break down the pricing structure of this AI tool to make it easier for you to decide whether this application fits your budget.

Jasper AI offers three primary plans: Creator, Teams, and Business. Each is tailored to different needs, ensuring a perfect fit for everyone.

How to use Jasper AI: Jasper's pricing page.

Let’s begin with the Creator plan, starting at $49 per month and around $468 for the annual subscription, it’s designed for freelancers, marketers, and entrepreneurs. It provides unlimited usage, allowing you to generate as much content as you need.

Next in line is the Teams plan, which costs $69 per month/seat and around $708 for the annual plan. This plan is mainly used to create content for multiple brands and collaborate on campaigns. One important thing to note is that this subscription includes art generation features, whereas the Creator plan does not.

Then there is the Business plan, for which you need to contact Jasper's sales team in order to get custom pricing tailored to your company’s needs. It includes everything from personalized AI features with additional control to a personal support agent that will provide training for your team and create an action plan.

How to use Jasper AI: A woman with headphones working as a customer support.

However, it does offer a 7-day free trial for people who would like to try out the services without making a long-term financial commitment. Testing the services firsthand and learning how to use Jasper AI is a great place to start. Lastly, Jasper AI has revamped its subscriptions to offer greater affordability and user-friendliness.


Finishing up this walkthrough on how to use Jasper AI, let me underline the fact that this is a perfect AI writing tool to enhance your content. This platform provides you with the option of setting up the tone and voice used to represent your brand’s identity. It also has a browser extension that will follow you everywhere and provide you with assistance when needed.

On top of being able to generate text using already prepared templates for very specific topics like Pinterest captions or Quora answers, you can also generate artwork that could prove useful in all kinds of situations where illustrations would be needed. This versatility is a clear demonstration of what Jasper is used for - addressing a wide array of content creation needs.

That being said, to summarize Jasper AI, it is the perfect tool for marketers, writers, or small business owners who find content creation time-consuming and tedious. Moreover, keep in mind that this application is capable of covering many different tasks, including creating scripts to generate a video on Synthesia and writing an original story to record an audiobook on ElevenLabs.

Seeing how this artificial intelligence platform provides so many features, including SEO optimization, which greatly increases the natural traffic flow to the company’s website, makes it a great investment for brands.

The content published on this website is not aimed to give any kind of financial, investment, trading, or any other form of advice. BitDegree.org does not endorse or suggest you to buy or use any kind of AI tool. Before making financial investment decisions, do consult your financial advisor.

Scientific References

1. L. Banh., G. Strobel.: 'Generative artificial intelligence';

2. K. B. Ooi., G. W. H. Tan., M. Al-Emran., et al.: 'The Potential of Generative Artificial Intelligence Across Disciplines: Perspectives and Future Directions'.

About Article's Experts & Analysts

By Aaron S.


Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era. W...
Aaron S. , Editor-In-Chief
Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era.
With close to a decade of experience in the FinTech industry, Aaron understands all of the biggest issues and struggles that crypto enthusiasts face. He’s a passionate analyst who is concerned with data-driven and fact-based content, as well as that which speaks to both Web3 natives and industry newcomers.
Aaron is the go-to person for everything and anything related to digital currencies. With a huge passion for blockchain & Web3 education, Aaron strives to transform the space as we know it, and make it more approachable to complete beginners.
Aaron has been quoted by multiple established outlets, and is a published author himself. Even during his free time, he enjoys researching the market trends, and looking for the next supernova.

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How to use Jasper AI?

Learning how to use Jasper AI is pretty straightforward, your first step should be to register if you don’t already have an account with this platform. After completing the sign-up process, you can proceed by either purchasing a plan or taking a 7-day free trial. Continue by pressing on the big blue button “+Create content”, choose from one of the templates, and fill out the required information for better results, and you’re done. Afterward, you can create various text from scripts that could be used in Synthesia to generate training videos and stories that could be made into audiobooks using ElevenLabs.

How does Jasper AI work?

If you are wondering how does Jasper AI work, it uses proprietary AI language models and external resources such as Google, OpenAI, Cohere, and Anthropic. This specific application uses Natural Language Generation (NLG), which converts information that it’s being fed to text. Because Jasper AI is using this method, it is able to generate human-like text. If you would like to learn even more about artificial intelligence and how it works, visit Coursera - it has great courses covering this topic and guides on how to use various applications such as Synthesia.

What are Artificial Intelligence tools?

AI tools are software environments designed to help people create art, write content, edit or generate videos. AI applications integrate various models, including machine learning (ML), natural language processing (NLP), deep learning (DL), or data analytics to execute various tasks. AI platforms like Synthesia or Writesonic enable individuals or businesses to create realistic AI-generated videos, output high-quality written content, and automate various tasks.

What are the types of AI tools?

The most popular types of AI tools include writing assistants, chatbots, voice and image generators, and website builders. Writing assistants, such as Writesonic and Quillbot, are designed to help users create content, fix grammar, or rephrase the whole text. While chatbots can partially automate and alleviate customer success work, AI apps such as video generators and editors (Pictory, Descript, and Synthesia) can help you customize and make new footage. AI website builders are great for quick and efficient website creation.

How to pick the best AI platform?

Choosing the best AI tools mainly depends on the specific task you plan to accomplish. The general criteria that should be considered are the quality of the services, speed, user interface, and pricing structure. For instance, if you’re looking for AI platforms that you could use as writing assistants, Writesonic and Quillbot tick off the above-mentioned criteria. On the other hand, if you need AI applications for editing or generating videos, Pictory and Synthesia are known to deliver excellent results. Ultimately, the best choice will vary depending on your needs.

Which AI applications are the best for beginners?

Platforms such as Writesonic, Quillbot, and Synthesia are known for their beginner-friendly features, which makes them some of the best AI tools for starting out. In fact, finding the best artificial intelligence applications for beginners is not a difficult task, as most platforms offer a fairly similar and minimalistic interface. While some software may be a bit harder to get used to, the majority of the work is done by AI, and users are more likely to encounter challenges with prompt engineering than with navigating the software.



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