Best AI Marketing Tools

Descript is an end-to-end video editor capable of helping you create short clips or podcasts, which have become vital parts of marketing, especially with platforms such as TikTok emerging.

The application can be utilized for all sorts of purposes. However, the easiest and most effective way is to present you with the Underlord feature, which has all the marketing AI tools in one place.

Editing your footage has never been this easy. Your recordings are automatically transcribed, so you can cut, copy, and paste your audio and video by changing the text. In addition, if your company can’t afford a studio and your marketing team is completely brand new, but you still want to release a top-notch video to attract more traffic and attention, Descript has your back.

With only a few clicks, the Underlord tool will fix your sound quality by stripping out all the background noise. It will also apply eye gaze correction to make it appear like you’re looking right into the camera, even if you aren’t. Underlord will even remove filler words like “um”, “uh”, and “you know” to make your video sound better.

This is only a small portion of what this AI for marketing application can perform. Descript allows users to take as many shots as they want to get it right, because it will automatically cut all but the best ones in an instant, making editing faster and recording less burdensome.

Furthermore, if you are making a YouTube, TikTok, or Instagram video and need a description to post it, Underlord will provide it in just a couple of seconds, thanks to its Summarize feature.

Moreover, another reason why Descript is considered to be one of the best AI marketing tools is that it can write social media posts. The software will provide you with a copy of your promotion in various writing styles, along with hashtags, for better performance. This AI marketing software can even help you draft, brainstorm, or rewrite a script for your video or podcast.

That said, Descript offers plenty of other features. Therefore, don’t be afraid to give the platform a look, especially if you need a high-quality video editor with some of the best AI marketing tools you can find.

When it comes to security, Descript is SOC 2 Type 2 compliant. The company also employs Auth0, one of the best-in-class identity authentication platforms^[1]. If you’re worried about any data uploaded to Descript, it is stored in an encrypted database while at rest. Any time your information is in transit, it is encrypted over HTTPS. This means that your data will stay secure even if your network is not.

Another important factor to mention is the user interface. If you were to utilize the Underlord, using Descript would be a breeze. On the other hand, using the features separately would require more time, since it does have a learning curve.

Finally, you can integrate Descript into various applications, including SquadCast, Captivate, YouTube, Slack, Adobe Premiere, and others. As a result, marketers can enhance their workflow and release more videos.

What is the Pricing of Descript?

Descript offers a wide range of subscriptions designed to accommodate the varying needs of its users:

• Free;
• Hobbyist - $19/month/seat or $144/annually/seat;
• Creator - $35/month/seat or $288/annually/seat;
• Business - $50/month/seat or $480/annually/seat;
• Enterprise - contact the sales team.

The difference between the plans is straightforward. Each subscription scales in features, with higher tiers offering more transcription hours, enhanced collaboration tools, and additional export options. As you move up from the Free plan, you'll find more advanced functionalities that cater to professional and business needs, with the Enterprise subscription providing tailored solutions for larger teams and specific requirements.

Writesonic is one of the best AI marketing tools that offers several completely different use cases, perfect for delivering standalone value to consumers and prospects through content.

If you’re wondering how this application works, it’s quite simple, actually. Writesonic is built on generative AI models. It’s a technology that can output new content by learning from large datasets. With 65+ features like Article Writer 3.0, Facebook ads, Quora answers, and Instagram captions, you can supercharge your writing process.

Additionally, if you are a marketer who works with SEO, Writesonic is definitely a great pick. The application has real-time Google data integration, which lets you stay on top of trends by providing the latest keywords, search volume, and competitor metrics. With just a click, Writesonic can enhance your content based on strategic SEO suggestions, streamlining your optimization process.

Furthermore, Botsonic is an AI marketing automation tool. This feature allows you to add a chatbot without any coding needed. If you are wondering how Botsonic could be useful in your marketing strategy, here are some examples:

• 24/7 customer assistance - Since the chatbot is always on, it is ready to deliver fast replies and instant resolutions, which is crucial in an era where time is of the essence;
• Cost reduction and efficiency - Chatbots can reduce customer service costs by over 30% by automating conversations and providing quick solutions. This also frees your team to focus on more complex tasks;
• Personalized customer support - The chatbot can analyze user data and behavior, allowing it to tailor its responses accordingly;
• Simultaneous conversations - The chatbot can handle a large number of conversations simultaneously, making it particularly effective during peak times or marketing campaigns;
• As you can see, there are plenty of ways you can utilize the chatbot for AI marketing automation. It’s also important to highlight that this feature is designed to scan your website, and files, and help automatically handle around 70% of customer queries.

That said, the application also has a chatbot called Chatsonic. As the developers themselves state, this feature is like ChatGPT with superpowers. Chatsonic can generate top-notch descriptions, titles, captions, and blog posts with real-time data on the latest topics and in-depth web research (you still need to fact-check it, though).

The last content marketing AI tool we will examine is Audiosonic. As the name suggests, this feature is an advanced text-to-speech generator that can help you convert written text into realistic, human-like audio in a matter of seconds. Audiosonic also supports over 30 languages. Therefore, if you want to create high-quality marketing, sales, or educational videos that reach audiences worldwide, you can use Audiosonic.

Moreover, it’s important to mention that Writesonic has a pretty steep learning curve, so using this application can be difficult at first. However, you can connect Chatsonic to various platforms, including HubSpot, Notion, Airtable, Gmail, and Google Docs, among others.

Lastly, Writesonic encrypts data at rest using AES-256 and in transit with TLS 1.3 protocol. The company also has robust response strategies to handle and mitigate breaches effectively, so you can be assured that your projects and sensitive information are kept safe and secure. In addition, Writesonic only uses models that do not use user data in their training, ensuring further protection of your data.

What is the Pricing of Writesonic?

Writesonic offers a range of pricing options tailored to different needs, whether you're an individual, freelancer, or part of a larger team.

For individuals and freelancers:

• Free;
• Chatsonic - $12/month or $144/annually;
• Individual - $20/month or $192/annually.

The Free plan offers limited access, making it ideal for users who are just starting out or need minimal features. The Chatsonic plan is focused on those who primarily require access to the AI chatbot. In contrast, the Individual plan provides a more comprehensive set of tools and features, making it better suited for freelancers or individuals who need more than just chatbot capabilities.

For professionals and teams:

• Standard - $99/month or $948/annually (includes 1 team member);
• Professional - $249/month or $2388/annually (includes 3 team members);
• Advanced - $399/month or $4788/annually (includes 5 team members).

The key difference between these plans is the number of team members and the scale of features provided. The Standard subscription is designed for smaller teams or individual professionals. On the other hand, the Professional and Advanced plans accommodate larger teams, offering more extensive features and greater support as the number of included team members increases.

HubSpot is one of the best AI tools for digital marketing. The platform provides a wide range of products and services, including Marketing Hub, an AI marketing automation feature designed to drive revenue by attracting, converting, and engaging high-quality leads.

Simply put, this product is an all-in-one AI marketing automation software that connects customer insights through its Smart CRM^[2]. This feature helps you create, manage, and optimize your campaigns and strategies. It also includes tools for email marketing, social media, SEO, analytics, and more.

Marketing Hub provides Online Form Builder, a feature that allows you to customize your conversion-ready forms without technical expertise using a drag-and-drop editor.

Furthermore, another reason HubSpot is considered one of the best AI marketing tools is that it also offers email marketing, enabling businesses to automate personalized campaigns. The feature helps schedule emails at optimal times and track performance, ensuring effective communication with minimal manual effort.

Beyond email marketing, HubSpot’s SEO tools help improve website visibility. These features provide actionable recommendations and track keyword performance, integrating seamlessly with other HubSpot products to boost traffic and lead generation.

Social media management is another key aspect of the Marketing Hub. HubSpot allows users to schedule posts, monitor engagement, and analyze social media performance, making it easier to maintain a consistent online presence.

Additionally, HubSpot’s comprehensive analytics tools provide detailed reports on campaign performance, website traffic, and user behavior. These insights help marketers make informed decisions and optimize their strategies for better results.

Moreover, HubSpot prioritizes security by implementing encryption, firewalls, and regular vulnerability assessments. The platform adheres to industry standards like GDPR and SOC 2 Type 2. Features such as two-factor authentication (2FA) and single sign-on (SSO) further enhance security, ensuring user data is protected.

When it comes to integrations, HubSpot has a few options you can pick from. For instance, you can connect the platform with Wistia, Databox, Seventh Sense, or Zerys, among others.

Lastly, it can take some time to figure out how to fully utilize this application. However, it’s important to mention that HubSpot offers 24/7 support that can help you with all sorts of questions. They also provide lots of tutorials that should help the overall process.

What is the Pricing of HubSpot?

HubSpot has pricing for each different product they offer. That said, since we are looking at the best AI tools for digital marketing, we will only examine the subscriptions of Marketing Hub:

• Starter - $20/month/seat or $180/annually/seat;
• Professional - $890/month (3 seats included) or $9,600 annually (additional seats start at $45/month);
• Enterprise - $3,600/month (5 sales included).

First, it’s important to mention that both Professional and Enterprise plans have a one-time onboarding free. In addition, the difference between these two subscriptions is nothing major.

Naturally, a better plan will have a higher cap on how often users can use certain services. Enterprise subscriptions also have a bit more features, including a single sign-on option. The Starter plan, compared to the other two, doesn’t have many of the tools that Enterprise and Professional offers.

Sprout Social is one of the best AI for digital marketing. The application is an all-in-one social media management platform. If your team requires analytics, Sprout Social can help with this task through its Premium Analytics tool. This feature is designed to prove your social media ROI with customized data and reports.

This is one of the best AI marketing tools you can use to leverage network-specific, cross-network, paid, competitive, and internal reports, to highlight your most important data in visuals. You can also use interactive charts and graphs to visualize your performance and isolate the most vital information.

With Sprout Social’s content marketing AI, you can easily manage your reputation due to the platform’s listening capabilities. The application can also help you with early crisis detection and management by enabling you to identify spikes or unfamiliar words in customer conversations.

Furthermore, Sprout Social provides a patented ViralPost technology algorithm that analyzes your audience’s engagement patterns, content velocity, and other factors to detect the most active times for authentic engagement. As a result, marketers can make sure they post a video, blog, or any other type of content at the most opportune time.

That said, using Sprout Social can seem confusing at first. However, there are plenty of tutorials available, so you shouldn’t experience too many problems.

Moreover, let me briefly tell you about the safety measures the application has implemented to keep your sensitive information safe. First, all communications over public networks with Sprout Social’s platform and API utilize HTTPS with TLS 1.2 protocol or higher. In addition, all data is stored and encrypted at rest with AES-256.

Lastly, Sprout Social saves marketers from jumping between platforms by providing a wide array of popular applications to integrate with, including Facebook, Instagram, LinkedIn, TikTok, Threads, and X (formerly known as Twitter).

What is the Pricing of Sprout Social?

Now, let’s cover the pricing structure of Sprout Social. Here are the plans you can choose from:

• 30-day free trial;
• Standard - $249/month/seat or $2,388/annually/seat;
• Professional - $399/month/seat or $3,588/annually/seat;
• Advanced - $499/month/seat or $4,788/annually/seat;
• Enterprise - contact the sales team.

The Standard plan is best for small teams that manage a few profiles across social networks. Meanwhile, the Professional subscription is tailored for handling a larger number of accounts that receive higher engagement. The Advanced plan is built for the challenges of cross-functional workflows and provides much better features. Lastly, the Enterprise subscription is designed for organizations with large-scale social media operations.

One of the best tools for digital marketing is Notion AI. The application is designed to help with writing, brainstorming, editing, summarizing, and more.

Notion AI for marketing is a great choice if you want to strengthen your strategy. The platform's diverse templates, tailored for campaign planning, content calendars, SEO tracking, and social media management, can help you achieve this.

Another useful way marketers can utilize Notion AI is by placing all of the important information into the workspace database so that they can easily access it whenever they need to. They simply ask the application's chatbot a question, and the answer will be provided in seconds.

Additionally, since the database can store a large collection of meeting notes, tasks, and projects, it can also be used to generate summaries and extract action items.

That said, this might raise some security concerns for you, so let me briefly cover them. Notion maintains a comprehensive privacy program to provide advanced safety features. The application is compliant with SOC 2 Type 2, HIPAA, and GDPR. In addition, Notion AI’s subprocessors are prohibited from using your data to train themselves.

Moreover, as mentioned above, the application is considered one of the best AI marketing apps because it also helps with writing. Therefore, if you need assistance with brainstorming and creating a caption or a description, Notion AI is capable of assisting you. However, if you would like to receive help from an application specifically designed to be an AI writer, I suggest you use Writesonic.

Lastly, it wouldn’t be considered one of the best AI marketing tools if the user interface was difficult to grasp. So, as you can imagine, the platform is easy to use and doesn’t require extensive knowledge.

What is the Pricing of Notion AI?

When it comes to the pricing, Notion AI offers four plans, which you can find below:

• Free;
• Notion AI - $10/month/seat or $96/annually/seat;
• Plus - $22/month/seat or $216/annually/seat;
• Business - $28/month/seat or $276/annually/seat;
• Enterprise - contact the sales team.

First, everyone can use Notion AI for free. That said, the usage is limited, and upon hitting your cap, you will be asked to purchase a subscription. Naturally, the difference between paid plans is like everywhere else. More expensive subscription receives better features. For example, the Enterprise plan even gets a personal customer success manager team.

It’s likely that the name Grammarly sounds familiar to you. This application is one of the best AI marketing tools a person can have for fixing any spelling mistakes. The way this platform works is quite simple: Grammarly utilizes its artificial intelligence algorithm to analyze each sentence and look for ways to improve it, whether by correcting a verb tense or suggesting a stronger synonym.

Grammarly is one of the most widely used AI marketing apps because it uses a sophisticated artificial intelligence system trained on millions of sentences from research datasets, focusing on the rules and hidden patterns of good writing.

When publishing a social media post or writing a description, it’s crucial that the text does not contain any grammatical mistakes, as it can instantly make the reader doubt the product. On the other hand, Grammarly, on rare occasions, does suggest some questionable changes. Hence, keep an open mind before implementing every “fix” that this software offers.

Grammarly can also integrate with many different platforms, including web browsers, Microsoft Word, and Google Docs, providing a versatile service. This is probably one of its most likable features since having software that accompanies you everywhere to double-check your writing proves to be handy.

Additionally, the ability to check your grammar and spelling is not the only thing that makes this application one of the best AI marketing tools. The platform is also capable of writing cover letters, business reports, job descriptions, and more. Grammarly can even turn your complex ideas into a concise summary or assist you with brainstorming ideas for your new marketing campaign.

The Brand Tone feature also helps your team achieve a unified voice, keeping your text consistent regardless of who is writing it. This tool lets marketers or any other team member create a custom tone profile that embodies your company’s brand. In addition, some users dislike using Grammarly for one reason or another, so if you want a similar application that provides the same or even better quality features, QuillBot is also widely used.

That said, utilizing the platform is a breeze. Grammarly has a clean and user-friendly interface designed to fit into the writing process without being intrusive.

Lastly, the company wouldn’t be considered one of the best AI tools for digital marketing if it didn’t pay extra attention to security. To increase the platform's safety, Grammarly has an ongoing HackerOne bounty program, where they pay out anyone who discovers a security-related issue. Moreover, all data is also encrypted in transit and at rest using the industry-standard TLS 1.2 protocol.

What is the Pricing of Grammarly?

You can utilize this AI marketing app completely for free. That said, your features will be limited. Therefore, if you want to receive more tools, you will need to purchase one of the following subscriptions:

• Free;
• Premium - $30/month or $144/annually;
• Business - $25/month/seat or $180/annually/seat;
• Enterprise - contact the sales team.

The Premium subscription offers perks like adjusting your writing tone, catching accidental plagiarism, or rewriting full sentences. Business plan naturally provides even more features like brand tones, analytics dashboards, or style guides. Meanwhile, the Enterprise subscription offers enhanced security, dedicated support, and unlimited generative AI prompts.

Talonic is a startup backed by Microsoft, Humboldt University of Berlin, and NVIDIA. Its goal is to create one of the best AI marketing tools for data and analytics. Currently, the application is still in a demo version, so you can’t purchase a subscription, but you can fill out a request.

That said, AI analytics is the main feature of Talonic's AI marketing software. As the name suggests, it is designed for fast and detailed data analysis based on individual needs.

Talonic is considered one of the best AI tools for digital marketing because it compares your KPIs, examines opportunities, and measures your success. You can also streamline your campaign workflow from start to finish. Talonic will organize your marketing plans and results by connecting all of your social media metrics in one place.

In addition to its analytics, Talonic also excels in cross-channel performance comparisons, simplifying the process of assessing campaigns across multiple platforms. This helps avoid discrepancies, like differing conversion reports between Meta and Google Analytics, offering a unified view for better decision-making.

Furthermore, Talonic integrates seamlessly with key tools, including Meta and Salesforce, making it easy to consolidate all your marketing data in one place. These add-ons ensure a smooth workflow, enhancing your ability to manage campaigns efficiently and improve ROI.

In terms of security, Talonic prioritizes safety by automating data handling, reducing the risk of errors, and ensuring compliance with industry regulations. It also offers long-term data retention and secure backups, this way keeping your marketing data protected.

What is the Pricing of Talonic?

As mentioned above, this content marketing AI application is still in demo mode. Hence, when it comes to pricing, the only way to purchase this product is by contacting the sales team.