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3 Students

Course Details



Skill Level




What You Will Learn?

  • Increase your sales, traffic, and brand recognition using the power of digital content



  • No prior marketing experience required.


Section 1: Introduction 08:05
Section 3: Content Marketing Essentials 17:06
Section 4: Web Design 14:17
Section 5: Generating Content Ideas 11:22
Section 6: Copywriting 22:32
Section 7: Types Of Content 26:44
Section 8: Content Formats & Repurposing 08:03
Section 9: SEO (Search Engine Optimization) 30:20
Section 10: Content Promotion 16:26
Section 11: Email Marketing 22:09
Section 12: External Marketing Channels 24:00
Section 13: Measuring Your Results 04:44
Section 14: Wrapping Up 00:39

About the Instructor

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Brad Merrill is the CEO of Merrill Media, a modern holding company focused on building independent, scalable businesses at the intersection of technology and media. He is regarded as an expert in his field, teaching business and technology courses to more than 20,000 students and providing marketing training to a number of prominent startups and Fortune 500 companies.

Merrill considers himself a passionate creative: he loves creating articles, videos, websites, companies, workflows, and new ideas. He has been creating things on the web since 2007, working on dozens of projects and reaching tens of millions of people in the process.

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